Yamaha SILENT Brass™ and the CX Series of Grand Pianos Receive Internationally Recognized German Design Award for the First Time

11/4/2015 [Corporate]



Yamaha Corporation's SILENT Brass musical instrument muting system and its CX Series of grand pianos received awards in the German Design Award 2016 competition. The SILENT Brass system, in particular, was designated to receive a "Winner" award this year. This is the first time for a Yamaha product to receive this commendation.

GERMAN DESIGN AWARD SPECIAL 2016

The German Design Award program was organized by the German Design Council in 2012, and has been held every year since then. This award program has gained an excellent public image for identifying and honoring unique designs from a communication and product design perspective. The awards consist of first-place "Gold" prizes, "Winner" awards that go to top-class products, and "Special Mention" prizes. This year, there were 3,400 entries, with 33% of the entries coming from outside Germany.

Award-Winning Products in 2016

Winner: SILENT Brass

SILENT Brass is a muting system for brass instruments that includes a Pickup Mute™ (muffler) and Personal Studio™ (amplifier and signal processing unit), enabling the user to practice or play at any time, in any place. In addition to its high muting capabilities, the system contains unique signal processing technology that provides an incredibly realistic sound when listening with headphones. The Pickup Mute is a uniquely shaped muffler that reduces the sound during playing to the level of a whisper. It comes in four types—trumpet, flugelhorn, trombone, and horn—so that it can be used by a large number of brass musicians. This most recent award for SILENT Brass follows the Good Design Award 2013 Gold Award (in Japan), the iF Design Award and Red Dot Design Award (both in Germany), and the Asia Design Awards Design Grand Prize (in Hong Kong). In addition, the design used for the latest version was awarded the 2015 Asahi Shimbun Invention Prize in the National Commendation for Inventions 2015 (in Japan).

SB7X, the latest model in the muting series for trumpets and cornets

Special Mention: CX Series of Grand Pianos

The CX Series incorporates much of the technology and sound-creation philosophies that Yamaha developed for its flagship CFX concert grand pianos. The CX Series responds to the high expectations of all piano performers, from beginners to experienced professionals. Traditionally, the crafting of the decorative design of pianos was based on architectural concepts. However, the CX Series completely eliminates these concepts and seeks to recreate the piano as a modern instrument with a simple and beautiful design. With the 2016 German Design Award, Yamaha adds to its list of accolades for design and innovation—accompanying the recent selection of the CX Series for the Good Design Award 2014 Best 100 (in Japan).

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