New Yamaha Drum Wall Packaging
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Yamaha Drum Wall Packaging |
ANAHEIM, CA Yamaha Drums will showcase redesigned drum wall packaging at Winter NAMM 2003. Packaging has been revamped for all CL tom arms, CH boom arms and floor tom legs. "Clear-view" design boxes allow customers to view products through a transparent window and handle without damage. All boxes feature improved, stronger construction, resulting in decreased shipping damage. Finally, new, colorful graphics are sure to be an eye-catcher on any dealer's drum accessory wall.
"Today, with the variety and quantity available, products have to sell themselves with a quick look," states Dave Jewell, marketing manager, Yamaha Drums. "With this packaging upgrade, Yamaha not only improved the looks but also the quality of this important marketing tool.
For more information on the Tour Master Drum Cases, write Yamaha Corporation of America, Pro Audio & Combo Division, Drum Products, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail: infostation@yamaha.com or visit www.yamahadrums.com.
"Today, with the variety and quantity available, products have to sell themselves with a quick look," states Dave Jewell, marketing manager, Yamaha Drums. "With this packaging upgrade, Yamaha not only improved the looks but also the quality of this important marketing tool.
For more information on the Tour Master Drum Cases, write Yamaha Corporation of America, Pro Audio & Combo Division, Drum Products, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail: infostation@yamaha.com or visit www.yamahadrums.com.
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