Yamaha Instruments Do It Again in MMR 2003 Dealers' Choice Awards

The thousands of professional retailers polled by the magazine named the Yamaha Disklavier series of reproducing pianos as MMR's Product of the Year for the third year in a row. In addition, the Yamaha Clavinova digital piano was selected as Home Digital Piano Line of the Year; the Yamaha P Series was its Professional Digital Piano Line of the Year; and in a repeat performance from 2002, the entire range of Yamaha's Band & Orchestral products was named Band & Orchestra Line of the Year in what the magazine described as "a hotly contested category."

"To have the Disklavier return to the top of these important industry awards is incredibly significant," says Cameron Shearer, Disklavier marketing manager, Yamaha Piano Division. "Dealers around the country know the market like no one else, and they're in daily contact with the most important people of all, the end consumers. To have them name the Disklavier Product of the Year three times running says a lot."

Jim Levesque, Electronic Keyboard marketing manager, Piano Division, Yamaha Corporation of America, is just as positive about the award for the Clavinova. "This is the eighth award Clavinova has received in the 10 years this poll has been conducted, and it represents yet another 'Clavinova Advantage,'" he says. "We are committed to constant improvement in these instruments, and it's gratifying to hear that people are responding."

"We are extremely grateful to the dealers who have recognized Yamaha as Band & Orchestra line of the year for two consecutive years," states Roger Eaton, Sales & Marketing Manager (winds, percussion and education).

"It's an honor to have the P Series digital piano line recognized," states Mike Martin, marketing manager, Digital Musical Instruments, "not only by customers, but also by dealers who are facing a very competitive marketplace."